Are Fundraising Events a Losing Proposition For Nonprofit Organizations?

There is nothing so useless as doing efficiently that which should not be done at all. – Peter Drucker

Say the word “fundraising” to anyone who isn’t in the field and what’s the first thing to come to mind? You guessed it – events. Everyone seems to buy into that old Andy Hardy mantra of “let’s put on a show!” and many people view events as the be-all, end-all of fundraising.

Well I’m here to tell you a little story. Bear with me and I’ll tell you how my experience relates to events…

It happened several years ago. I was working with a small organization as their part-time development director when I came up with the idea to sell donated goods on eBay to raise money. Their board agreed to give it a try, we publicized it in the newsletter and I began hauling donated items home in my car every week to photograph and list.
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Fundraising Event Ideas

Event fundraising is the most publicized way of raising funds. It involves everyone in the community and sure to attract greater financial gain. Getting the community occupied and having fun earns more attract and the result is more funds. Even if your group is low on fund raising, the event garners maximum gain with minimum effort. It is also a good accolade to any product tilting fundraising you do all through the year.

FAQs for Event Fundraising Success:
Get Advertised / Publicity For

The most important aspect of fund raising is to involve and activate the whole community for the cause. Be sure that everyone is aware of your fundraising event. Give the clear information like who it’s for, when, what it’s for, where and how you are trying to move up. The best way to promote the event is to employ local radio and TV stations, community places, newspapers, school and church newsletters.

Get a Central / Well Known Location

Choose a location that is known to and reachable by most. The address is a deciding factor in attracting the crowd. Be sure that the location can handle the expected crowd.
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